The packaging boxes are available in different designs and sizes depending on the product specifications. When it comes to presenting different types of products ready to be sold in the market, their packaging can have a massive impact on customer behavior. Therefore, one of the most functional types of packaging comes in the form of personalized boxes. These boxes are ideal if you want to present your small to medium-sized products such as jewelry, chocolate, ornaments, or candy in the most elegant way. They play an essential role in marketing your products, capture the attention of customers in the market, and increase your sales.
These eye-catching boxes are generally used to display products on counters and shelves in stores, as they are the best places to grab the attention of customers. These display boxes not only promote your products in the best way but also ensure the safety of your products with their four-sided double-layer wall and extended back wall.
Top 5 Benefits of Choosing Custom Boxes
1) Increase Your Brand:
Custom product presentation fields highlight key product features and ensure your brand is displayed effectively. They are the best way to attract target demographic buyers because they strengthen your brand and create brand recognition.
Brand recognition occurs when customers can recognize your product by observing its properties, even without reading the brand name. Packaging and displays have to be so innovative and unique that they quickly capture the public’s attention at first glance. Creating personalized presentation custom printed display boxes for eye-catching display is a useful tool in helping customers identify your brand.
2) Provide More Information:
The innovative personalized packaging always provides a new platform for the launch of different products, where you can illustrate all the product information and the latest offers and discounts. Personal presentation boxes give your products a professional look by displaying all the necessary information that cannot be explained orally at every contact with customs.
Company name, logo, expiration date, use, harmful aspects, other related information, etc. Can be efficiently printed on custom fields. It eases the customers to gain a basic understanding of the product once it is displayed. It increases customer confidence in your product because they believe your business is committed to providing valuable information and improves your branding image.
3) Differentiate Your Brand From Others:
Personalization is the key to any business’s success because it plays a vital role in differentiating your products from your competition. Custom display boxes help branded products and distinguish them from other similar products in the market. Thus, it is easy for customers to remember your products with a fascinating color palette on your box. Custom boxes are the best for displaying your products. No matter where you show them, they allow your product to communicate instantly in an engaging way.
Compared to traditional packaging methods and displaying your products, custom flexible display boxes provide a versatile display for your products. It offers more options for packing your items, such as boxes, cartons, electrical packaging, and various designs such as glass panes, transparency options, backing cushions, sleeves, etc. Window and transparency options help customers see the item inside and thus influence their purchasing decision.
5) Increase Sales:
Choose an advanced personalized presentation box to increase your products’ perceived value, increase sales, and have a significant impact on profits. Survey has shown that nearly one-third of consumers’ purchasing decisions are based solely on the product’s presentation. Creating attractive presentation boxes for product display, personalized with stunning graphics, designs, illustrations, and color schemes, can capture existing and new buyers’ attention. Besides, it results in repeat purchases as customers shop and each time come across an innovative presentation.
Determine the Basics: Said Packaging Design
Before choosing the best custom display boxes for this product, you need to make some decisions in advance. Start with these questions to narrow down your options and specify the direction you need to take:
- What Material Do You Want To Use?
Choice of material and vital parts of packaging design means a lot. Whether you go for paper or plastic depends on this brand’s style and self-product, but keep in mind that consumers primarily prefer paper packaging.
So 68% of consumers say that they are more likely to choose a product in paper or cardboard packaging over plastic packaging, and 63% say that paper packaging makes a product look higher quality.
- How Is Your Product Transported?
Durability means successful packaging, and function and effortless transport must be considered when the designer is in the packaging. You don’t just want to design in original, eye-catching packaging so that it loses its shape before it reaches the final placement.
- What Is The Budget?
As with most marketing strategies, budgeting will significantly impact what you can and cannot do. When setting your spending limit, be sure to budget not only for self-packaging but also for the creative work involved in its design.
- What Do Your Traditional Customers Like?
Debt is and of the essential areas that need to be defined when developing your package plan. From material to colors, all aspects of optimal packaging must be called for the intended audience. Spend time researching what will have the biggest impact on your key demographics, and incorporate your results into this final design.